About the Book

Are you a middle manager in an organisation, feeling stuck in a rat race with no way out except to play politics, belong to a power silo and conduct crab mentality games to stay ahead? Or are you a CEO of a small-medium enterprise company that you built as an entrepreneur or got thrust into?

Are you “The Manager in the Middle,” such that:

• You are extremely time poor but have a dream and passion to reach an aspirational goal (become an effective CEO)

• You have had no training in the role but have to grow the business (you may be a young person taking over in a family business)

• You want to be respected as a professional (being from diverse background or female trying to break the ceiling)

• You want to feel empowered to take decisions as a leader (but have a boss who won’t let go)

But you don’t know how to about & where to start? The book provides you with HOPE, helps you ask the correct questions and get the right answers?

This book is based on my experience of over 47 years in corporate and business, rising to become a business adviser, and promises to improve your thinking and provide strong but basic steps (rules), knowledge, tools, a common business-problem solutions table and references. Using these helped me turn around loss-making businesses, change complete culture, improve morale with staff engagement (see LTI curve extract), multiply revenue and profits for companies I was involved with, help get government grants and so on.

• If you have the opportunity to become a middle or senior manager without the appropriate foundation skills, you may find that despite the title and salary you may not be happy or successful. This could negatively influence the business its culture and the career of others. This is a very impactful book, providing solutions to the point to the management almost like a car manual. – Bruno Bello, MBA (Melb.) Business Adviser, Ex Director Operations North America for Rockwell Automation

• Discover the path to success in the corporate world and entrepreneurship with this book by Vineet Ahuja. Gain invaluable insights, refine your decision-making skills, navigate challenges, and become an indispensable force in your organization or business. Vineet’s keen intellect, deep industry knowledge, and unwavering commitment to excellence have consistently driven our numerous collaborations in transformative projects to significant success. – Gus Cantone Co-Founder, CEO, Advisory Board Member.

• Vineet has helped our business tremendously throughout our association over 5 years. Not just through business grants, networking and workshops but through helping us change the way we looked at our business and future. Vineet is a great mentor to me, and our business and we can’t thank him enough for his efforts and commitment. – Mina Abdelmalek, GM Dome Garden Group